We had the pleasure of planning a memorable brunch for the Dallas chapter of Société Privee. Société Privee is an exclusive networking event for wedding professionals. This intimate gathering provided a unique opportunity for professionals in the wedding industry to come together in a smaller, more relaxed setting. It allowed for genuine connections and collaboration. Hosted at the stunning JW Marriott Dallas Arts District, the event radiated sophistication and style.
Overall, our goal was to create a setting with sleek and modern design elements paired with a moody vibe. The tablescape took center stage, featuring black linens in a subtle, understated print, adding texture and depth to the space. We focused on organic floral arrangements that beautifully complemented the darker tones of the table. Subtle pops of pink throughout the florals softened the overall design. Furthermore, they created a striking contrast against the deep hues and adding just the right amount of warmth to the look.
Each place setting was carefully designed to make a lasting impression. To make this happen, we utilized darker decor elements creating a sense of luxury and refinement. The olive green napkin, laid neatly at each setting, added a rich contrast to the black linens. One of the most eye-catching features was the 3D intricate menu design that was delicately placed on each setting. This thoughtful touch, complete with tiny silverware placed meticulously on top, brought an artistic flair to the table. The ornate frames surrounding the menus matched the moody atmosphere, altogether perfectly completing the design.
While this brunch was a networking event for professionals, it also served as a stunning showcase of how the JW Marriott Dallas can be transformed for an unforgettable wedding reception. The sleek design, organic florals, and thoughtful details we incorporated are all great examples of how couples can bring their wedding vision to life in this elegant space. Whether it’s the use of dark, moody tones with soft pops of color, or intricate place settings that speak to a luxurious and artistic vibe, this brunch proved that the JW Marriott Dallas is a versatile and breathtaking location for a wedding celebration.
One of the highlights of this brunch was during the event. It was a pleasure to have the chance to connect with other talented wedding professionals. These are individuals who share the same passion for creating extraordinary events. From photographers and florists to planners and designers, the event allowed for meaningful conversations and an exchange of ideas. It was a true pleasure to work alongside professionals who are equally dedicated to elevating the wedding industry and delivering exceptional experiences for couples.
We love working with clients to bring their unique visions to life. We’re thrilled to have had the opportunity to collaborate with such an incredible group of wedding professionals.



















Planning & Design // Alexa Kay Events
Photographer // Allen Tsai Photography
Host // Société Privee
Venue // JW Marriott Dallas Arts District
Stationery // Hazelwood Paper Co.
Floral // Flo.ReaL
Linens // BBJ La Tavola
Rentals // POSH Couture Rentals
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© 2024 ALEXA KAY EVENTS

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